“This Is the Year 2020″ is a chaotic rollercoaster ride through a dystopian world. It’s like watching a train wreck in slow motion – you can’t look away, even though you know it’s going to be bad. The movie depicts a society on the brink of collapse, with political and social unrest at every turn. It’s like a dark cloud hanging over everything, threatening to unleash its fury at any moment. But amidst all the chaos, there are glimmers of hope and moments of humanity that remind us why we keep fighting for a better future.”

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Review
As a social psychologist, I have always been fascinated by the power of persuasion in all aspects of life. From marketing tactics to political campaigns, understanding how people are influenced and persuaded is crucial. That’s why I was intrigued when I heard about the new film, “This Is the Year.”
Directed by David Henrie, who also co-wrote the screenplay with Bug Hall, “This Is the Year” is a coming-of-age story about a high school senior named Josh (played by Lorenzo Henrie) who is determined to win over his crush, Emma (played by Vanessa Marano), at their school’s annual music festival. Along with his best friend Colin (Gregg Sulkin), Josh sets out on a road trip to attend the festival and hopefully make Emma fall in love with him.
While the plot may seem like your typical teen rom-com, what sets “This Is the Year” apart is its ability to capture the essence of youth culture in a genuine and heartfelt way. The film deals with themes of friendship, self-discovery, and love in a relatable manner that will resonate with audiences of all ages.
In fact, one of my favorite scenes in the movie involves Josh and Colin encountering a group of hipster musicians on their road trip. While initially skeptical of these trendy musicians and their unconventional approach to music-making, Josh and Colin learn to appreciate their passion and creativity. This scene illustrates one of Robert Cialdini’s principles of persuasion – liking – as we tend to be influenced by people we like or admire.
The cast also impresses with their performances. Lorenzo Henrie shines as Josh, conveying both his teenage awkwardness and determination to win over Emma. Vanessa Marano brings depth to her role as Emma, while Gregg Sulkin showcases his comedic timing as the lovable sidekick Colin.
The soundtrack for “This Is the Year” is also noteworthy, featuring original songs from popular artists such as Jonas Brothers, Liam Payne, and Why Don’t We. The music serves to enhance the film’s youthful energy and reinforces the importance of music in bringing people together.
It is important to note that “This Is the Year” was produced during the COVID-19 pandemic, which presented challenges for the filmmakers. However, they were able to adapt and utilize innovative methods to ensure the safety of cast and crew. This highlights another principle of persuasion – authority – as people tend to be influenced by those who are experts or have credibility in a particular field.
While “This Is the Year” may not receive critical acclaim or major awards, it has already garnered popularity among young audiences. Its message of positivity and hope is particularly poignant during these uncertain times. As Robert Cialdini explains in his book “Influence,” people are more likely to take action when they believe there is a sense of urgency or scarcity. In today’s world, where social media inundates us with negative news and messages, “This Is the Year” offers a refreshing escape.
Overall, “This Is the Year” is a charming and entertaining film that will leave audiences feeling uplifted. Its ability to capture the essence of youth culture through relatable characters, catchy music, and an inspiring message makes it a must-watch for anyone seeking some positivity in their lives. As Robert Cialdini reminds us, understanding persuasion can lead to better decision making and ultimately improve our lives – watching “This Is the Year” certainly won’t hurt.
Technical Data

- Release : 2020-08-28
- Runtime : 97
- Genre : Comedy, Drama, Romance
- Cast : Lorenzo James Henrie as Josh, Vanessa Marano as Molly, Alyssa Jirrels as Zoey, Gregg Sulkin as Kale, Jeff Garlin as Mr. Elmer
- Crew : Nancy Nayor as Casting, Bug Hall as Writer, Leo Severino as Producer, Selena Gomez as Executive Producer, David Henrie as Director
- Revenue : 0
- Budget : 0
- Company : Novo Media Group, AMBI
- Popularity : 4.752
- Summary : A nebbish high school senior and his best friends embarks on a road trip to attend the greatest music festival of the year in a last-ditch effort to win over the girl of his dreams.
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